Digital Marketing Executive

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Facebook, etc.)
• Launch optimized online adverts through Google Ad-words, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web-trends, etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date

Good to have:

• Prepare online newsletters and email campaigns and organize their distribution through various channels
• Collaborate with designers to improve user experience
• Provide creative ideas for content marketing and update website. Basic handling of wordpress